Altrincham Festival 2020

Thank you for visiting our website. We are already planning the 2020 Altrincham and District Festival. More details will be here soon.

We have a shortfall to cover the cost of putting on the necessary road closures to enable us to have the popular Altrincham and District grand parade, which is FREE to enter for foreveryone.

Please visit our Crowdfunding page by following THIS LINK 

We are non for profit and every single penny will go towards us putting on the BIGGEST FREE SHOW in Trafford. 

Business Sponsorship Appeal

Every year since 1977, Altrincham Festival's Grand Parade processes through the town on the first Saturday in July from St Margaret's Road in Bowdon, right through Altrincham town centre to the Festival Showground (Beech Fields) in Timperley where we host all day entertainment.  The Festival has been our community's social glue for 40 years as it enables local organisations and good causes to raise their profile, showcases local talent and encourages people to enjoy a wonderful day out in our area. This year we are adopting a theme of 'Movies' for the Grand Parade and this theme will also be reflected in entertainment at the Showground. The Parade is free to enter but we charge a small fee for Showground space.  A new committee is in charge this year and following a public survey, we are beginning to make changes to the Festival, to bring it up-to-date and in line with visitors' desires.  

On the environmental front:

  • We are introducing a free double decker bus service (Euro 6) to transport people to and from Altrincham Interchange and the Showground, thereby reducing the number of individual car journeys necessary. 
  • We're also aiming to recycle the majority of the waste produced on the Showground and our food/drink operators will be using biodegradable and recyclable packaging. 
  • We're inviting local electric/hybrid car manufacturers to exhibit on the Showground to help encourage a reduction in Altrincham area emissions.

Altrincham Festival costs at least £20,000 per year and as grant funding becomes harder and harder to obtain, we are seeking business sponsorship with a choice of three levels – GOLD, SILVER & BRONZE. All sponsors enjoy the benefits of publicity through a revamped printed and electronic marketing communications campaign as well as complimentary marketing space on our showground (Saturday July 7th) and in the Grand Parade if they so wish.

GOLD - One sponsor of £3,000 

Gold sponsors receive:

  • Double-sided facing page advert (normally £900) in our Event Programme
  • your company logo on our website (primary position) and link to yours  
  • your company logo (primary position) featured on other marketing materials - flyers, banners, etc.
  • your own company signage on either side of our Showground Entertainment Stage  
  • 15 metre square pitch on our Showground (normally £120)
  • free entry to the Grand Parade

SILVER - Two sponsors of £1,500 

Silver sponsors receive:

  • full page advert (normally £500) in our Event Programme
  • your company logo on our website (secondary position) and link to yours  
  • your company logo (secondary position) featured on other marketing materials - flyers, banners etc.
  • 10 metre square pitch on our Showground (normally £80)
  • free entry to the Grand Parade

BRONZE - Three sponsors of £750 

Bronze sponsors receive:

  • half page advert (normally £250) in our Event Programme
  • your company logo on our website (tertiary position) and link to yours  
  • your company logo (tertiary position) featured on other marketing materials - flyers, banners etc.
  • 5 metre square pitch on our Showground (normally £40)
  • free entry to the Grand Parade

We recently recorded an interview at Trafford Sound about all the positive changes we are beginning to put into effect this year. 

Parade & Transport -
 

Showground - 

Fringe Events -
 

Over To You - 

We are looking for sponsors to commit by May 4th as our Programme copy deadline is a week later.  

Please do not hesitate to CONTACT US

For 2018 we will be doing some changes on the Altrincham and District Festival Showgound.

Here are Sarah and Bernie from the festival discussing the changes with Damian from Trafford Sound.

Altrincham & District Festival is to be revamped for 2018 and beyond, 40 years after its establishment in 1977, the Queen’s Silver Jubilee year.  The management team, which is made up entirely of volunteers, has already taken two steps towards the revamp. One has been to register a new Community Interest Company (Altrincham & District Festival CIC) - an organisational format which helps to ensure transparency and accountability to the community.  The other is to launch an online survey (https://www.surveymonkey.co.uk/r/FestivalRevamp) where the local people can begin to shape the future by offering suggestions, ideas and expressing an interest in becoming more closely involved. The survey closes on February 28th.

 

Neil Taylor, one of the organisation’s directors said, “Our survey is on our website Your Festival, the name of which reflects how the event serves the entire community, so we naturally welcome more involvement from individuals and organisations.  We live in a rapidly changing world and are keen to keep delivering what people want.  For 40 years, the Festival has provided fun and free entertainment, an opportunity to showcase local talent, to build lasting bonds, and raise profile and awareness. However, we recognise the importance of remaining inclusive and up-to-date. We are really looking forward to analysing responses from the public and engaging new people in the future of this event.”

 

Former Festival Chairman, Councillor Tony Fishwick, retired from the management team last year having contributed for 27 years.  He was thanked by the team for his years of service and presented with an engraved glass tankard and flowers. “There was once a day when I looked at Beech Fields and saw nothing but grass”, he admitted.  “But I was determined to see the expanse filled with entertainment for all and I feel we have done that over the years.  While I will always support Altrincham Festival, the time has come for me to have a rest so I wish the team every success with the revamp.”    

After 40 years the Altrincham and District Festival is undergoing some changes this year. We did a survey and we have been listening to comments that have been made. This is Sarah and Bernie two committee members answering some questions from Damian from Trafford Sound. Would you like to take part? or can you help? please do let us know.